主播说联播丨六部门发文，瞄准这些新消费主播说联播丨六部门发文，瞄准这些新消费 \u003cdiv class=\"rich_media_content\"\u003e\u003c!--NO_AD_ERROR_2--\u003e\u003cdiv class=\"cms-cke-widget-quote-normal-3 cms-cke-widget-quote-tpl cms-cke-widget-quote-wrapper cms-cke-widget-tpl\" data-key=\"quote-normal-3\" data-reactroot=\"\" style=\"align-items: center; display: flex; font-size: 19px; justify-content: center; margin-bottom: 28px; margin-top: 28px; width: 100%\"\u003e\n\u003cdiv class=\"cms-cke-widget-quote-container\" style=\"background: #f1f2f3; border-radius: 2px; padding: 16px 14px; position: relative; width: 100%\"\u003e\n\u003cdiv class=\"cms-cke-widget-quote-mask\" style=\"background: #ffffff; bottom: 0; height: 18px; position: absolute; right: 0; width: 18px\"\u003e \u003c/div\u003e\n\u003csection class=\"cms-cke-widget-quote-icon\" style=\"background-image: url(https://inews.gtimg.com/om_bt/OqRgU4CI68gL6p2TrspbzXbIx4iwsG-H5eIQPq7XioHT0AA/0); background-position: center; background-repeat: no-repeat; background-size: cover; bottom: -0; display: inline-block; height: 18px; position: absolute; right: 0px; width: 18px\"\u003e \u003c/section\u003e\n\u003cdiv class=\"cms-cke-widget-quote-content\" style=\"color: #212228; line-height: 27px; text-align: justify; width: 100%\"\u003e\n\u003cp\u003e从户外运动、宠物周边，到潮服潮玩、房车露营，这些火热的消费新风尚，国家专门出台举措鼓励发展！\u003c!--SECURE_LINK_BEGIN_0--\u003e详情\u003c!--SECURE_LINK_END_0--\u003e\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c!--VIDEO_0--\u003e\u003cspan style=\"text-align: center;font-size: 13px;color: rgb(136, 136, 136); line-height: 14px;margin-bottom: 22px;margin-top: 8px; display: block;\"\u003e\u003c/span\u003e\n\u003cp data-source=\"cke\"\u003e日前，六部门联合印发了\u003cstrong data-source=\"cke\"\u003e《关于增强消费品供需适配性进一步促进消费的实施方案》\u003c/strong\u003e。这份方案很\u003cstrong data-source=\"cke\"\u003e“潮”\u003c/strong\u003e，聚焦新需求，培育新产品和新场景。举个例子，这些年户外运动越来越火，方案提出，要聚焦山地、水上、冰雪、汽摩、航空等运动热点，支持有条件的地方建设航空飞行营地、特色运动装备器材产业园。是不是期待值拉满？\u003c!--NO_AD_0--\u003e\u003c!--EOP_0--\u003e\u003c/p\u003e\u003c!--PARAGRAPH_0--\u003e\n\u003cp data-source=\"cke\"\u003e这份方案也很\u003cstrong data-source=\"cke\"\u003e“实”\u003c/strong\u003e，紧扣大家最关心的生活所需。比如，方案重点关注了农村消费品提质升级，鼓励企业开发农村环境适用的吸油烟机、热水器等产品。方案还聚焦“一老一小”，强调要丰富婴童产品供给、优化适老化产品供给。\u003c!--NO_AD_1--\u003e\u003c!--EOP_1--\u003e\u003c/p\u003e\u003c!--PARAGRAPH_1--\u003e\n\u003cp data-source=\"cke\"\u003e作为消费者，我们能直观地感受到，增强消费品供需适配性，带来了生活品质升级，而把视角切换到生产端，\u003cstrong data-source=\"cke\"\u003e消费升级更引领着产业升级\u003c/strong\u003e。供给要跟上持续迭代的需求，就要加速新技术新模式的创新应用，布局新赛道，推广高效响应的制造新模式。方案还特别强调，要强化\u003c!--SECURE_LINK_BEGIN_1--\u003e人工智能\u003c!--SECURE_LINK_END_1--\u003e融合赋能，鼓励开发家庭服务机器人、脑机接口等人工智能终端。\u003c!--NO_AD_2--\u003e\u003c!--EOP_2--\u003e\u003c/p\u003e\u003c!--PARAGRAPH_2--\u003e\n\u003cp data-source=\"cke\"\u003e可以说，这份实施方案，\u003cstrong data-source=\"cke\"\u003e不仅是消费升级的“种草清单”，也是产业升级的“行动指南”。\u003c/strong\u003e增强供需适配性，让供需双向奔赴，释放的是消费潜力，更是产业活力。\u003c!--NO_AD_3--\u003e\u003c!--EOP_3--\u003e\u003c!--NO_AD_4--\u003e\u003c!--EOP_4--\u003e\u003c/p\u003e\u003c!--PARAGRAPH_4--\u003e\u003c!--PARAGRAPH_3--\u003e\n\n\n\n\n\n\u003cp data-source=\"cke\"\u003e\u003cspan class=\"color-a4acb6\" data-source=\"cke\"\u003e\u003cspan class=\"font_size-16px\" data-source=\"cke\"\u003e©2025中央广播电视总台版权所有。未经许可，请勿转载使用。\u003c/span\u003e\u003c/span\u003e\u003c/p\u003e\n\n\n\n\u003cstyle\u003e.rich_media_content{--news-tabel-th-night-color: #444444;--news-font-day-color: #333;--news-font-night-color: #d9d9d9;--news-bottom-distance: 22px}.rich_media_content p:not([data-exeditor-arbitrary-box=image-box]){letter-spacing:.5px;line-height:30px;margin-bottom:var(--news-bottom-distance);word-wrap:break-word}.rich_media_content .qn-editor-copy 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